Branding your business for Small Business Saturday is essential! With the ever growing following of this American Express event, it is important to make sure you are branding your business appropriately. It doesn’t matter if your business is online only or you have multiple locations, there are so many opportunities to let your customers know you are participating!
Small Business Saturday provides a great tool that is a quick and easy way for all retailers to get started promoting! By clicking into this tool you simply need to enter your business name, what customers love about your business, and what you want your materials for. With the click of a button you have branded materials that are totally customized for you.
This tool provides high quality graphics that are great for a number of uses. You are provided with marketing to remind customers to save the date of the event, create flyers, and special day of offers. For online marketing, there are materials that can be added to your email correspondence and directly onto your website. Lastly, they have graphics that can be added on to your social media such as Facebook and Instagram that are created just for you. Once all of your information has been added, you can go to a local print shop and have posters and signage made or even make custom bags for your event!
Looking for tips on creating a consistent brand experience? Click here!